Speeding up Youtube video research

Speeding up Youtube video research

Leveraging AI to speed up YouTube creators research workflow

Leveraging AI to speed up YouTube creators research workflow

Understanding the users

Understanding who we’re

building for

Understanding the users

Idea research is a crucial part of any successful YouTuber’s workflow. However, it’s often overlooked as it can be time consuming and difficult to know what to look for if you’re an inexperienced creator. We’ve seen an opportunity to change this using AI.

Idea research is a crucial part of any successful YouTuber’s workflow. However, it’s often overlooked as it can be time consuming and difficult to know what to look for if you’re an inexperienced creator. We’ve seen an opportunity to change this using AI.

Having spoken to plenty of YouTube creators, the same problems came back time and time again. “I want to research, but I just don’t have the time” “I know the importance of research, but I don’t have 3 days to research an idea”

Having spoken to plenty of YouTube creators, the same problems came back time and time again. “I want to research, but I just don’t have the time” “I know the importance of research, but I don’t have 3 days to research an idea”

Researching solutions

Researching solutions

We knew the problem really well, but we needed to get a better picture on how we could solve the problem in a simple, but effective way.

We knew the problem really well, but we needed to get a better picture on how we could solve the problem in a simple, but effective way.

I spent a couple of weeks researching expert YouTuber research workflows and took a couple of courses for new YouTubers to get a better feel of the overall workflow.

I spent a couple of weeks researching expert YouTuber research workflows and took a couple of courses for new YouTubers to get a better feel of the overall workflow.

Creating the MVP

Helping creators publish their

course

Helping creators publish

their course

After a few rounds of design work, I noticed the same patterns coming up time and time again. Initially I had created separate workflows for the different stages of research, but this felt overly complex and was a fractured experience.

After a few rounds of design work, I noticed the same patterns coming up time and time again. Initially I had created separate workflows for the different stages of research, but this felt overly complex and was a fractured experience.

So I decided to utilise tabs in order to keep the different types of research connected in a simple UI where the user just has to add a video link and they can get a deep insights to help them plan their next video.

So I decided to utilise tabs in order to keep the different types of research connected in a simple UI where the user just has to add a video link and they can get a deep insights to help them plan their next video.